Podcast Management
Podcast Management That Keeps Your Show Growing and Working for Your Business
Your podcast needs more than someone making sure the next episode gets published.
With ongoing podcast management, you get the strategy, production, and behind-the-scenes support to keep your show consistently moving forward while we continue paying attention to what's working, how your listeners are responding, and where the next opportunity is to grow.
Your podcast is getting published. But is it actually going anywhere?
You've already done the hard part: you started the show and you've kept it going.
But publishing consistently doesn't automatically mean the right people are finding it or that the podcast is doing what you hoped it would for your business.
Maybe you're looking at your show thinking:
✓ I'm publishing every week. Why isn't my audience growing?
✓ Are the right listeners actually finding my episodes?
✓ Which episodes are working, and what should I be doing more of?
✓ Is this podcast actually helping people see me as the expert I am?
Imagine This Instead
Your podcast still sounds like you. It just doesn't require you to manage everything happening behind it.
You hit record, send me the episode, and move on with your day. I take it from there, turning your recording into a polished, published episode.
But getting the episode out the door is only part of my job.
I'm also paying attention to the bigger picture. Are the right listeners finding your show? What makes them choose an episode and keep listening? Which episodes are getting traction? What is the data telling us, and where should we focus next?
So while you're focused on showing up behind the mic, I'm managing what happens around your podcast and making sure we're paying attention to where it's going next.
Introducing…
What Strategic Podcast Management Actually Means
Podcast management shouldn't stop at publishing your episodes.
You can have a beautifully edited podcast that publishes on time every single week and still have no idea whether it's actually helping your business.
That's why my approach to podcast management goes beyond production.
I'm looking at the bigger picture: how people are finding your show, what makes them choose an episode and keep listening, which episodes are getting traction, what your audience is responding to, and where there are opportunities to improve.
We're not chasing downloads for the sake of a bigger number. We're looking at whether your podcast is doing the job you created it to do.
What we’re paying attention to
Be Found
Can the right listeners actually discover your show? I look for opportunities to strengthen your podcast SEO and discoverability.Be Chosen
Once someone finds your podcast, what makes them choose an episode and keep listening? I look at your positioning, episode packaging, and listener behavior for opportunities to make the show easier to choose and come back to.Learn From What's Working
What are your analytics and strongest episodes telling us? I use the data to identify patterns, opportunities, and what's worth doing more of.Support Your Business
Is your podcast doing what you need it to do for your business? I look at how the show is building authority, creating connection, and giving listeners a clear next step.
Is Podcast Management Right for You?
This is more than podcast editing and production support.
You want more than production support.
You’re not looking for someone to simply edit the file and upload it. You want a strategic partner paying attention to how your show is performing, what your listeners are responding to, and where there are opportunities to improve.You see your podcast as part of your business.
Your show isn’t just content you publish every week. You want it to build your authority, reach the right people, deepen relationships with your audience, and support the bigger goals of your business.
Your podcast is already established.
You’ve launched, you’ve been publishing, and you’re committed to continuing your show. You don’t need help starting a podcast. You need someone to manage the one you already have and help you make it stronger.You want to stay in the host seat.
You want to bring the ideas, have the conversations, and record the episodes. You don’t want to spend your time editing, writing show notes, creating episode assets, scheduling, and publishing.
You bring the voice and expertise.
I manage what happens around it.
HOW PODCAST MANAGEMENT WORKS
Before I begin managing your podcast, I need to understand exactly what you've built.
We Start With an In-Depth Podcast Audit
Managing an established podcast starts with understanding what's already there.
Before management begins, I take an in-depth look at your podcast to understand what you've built, how it's currently performing, and where there may be opportunities to make it stronger.
I'll look at how your show is positioned, whether the right listeners can actually find it, the first impression they're getting when they do, what your analytics are telling us, and how your podcast connects back to your business.
The goal isn't to change things just to change them. It's to understand what's working, what's getting in the way, and what we should strengthen before ongoing management begins.
You Record. I Manage What Happens Around It.
Once I understand your podcast and we know where we're starting, I manage the production process from recording through publishing.
I handle the editing, show notes, episode assets, scheduling, publishing, troubleshooting, and the details that keep each episode moving from recorded to published.
You don't need to manage the production process or keep track of every step yourself. You'll have access to your personalized Podcast HQ, where you can see upcoming episodes, publish dates, and exactly where each episode is in production.
You always know what's happening with your podcast without having to be the person making it happen.
I Turn the Data Into Next Steps
Every month, I review your podcast analytics and update your performance dashboard so we can see what's changing, which episodes are getting traction, how listeners are engaging, and where there are opportunities to improve.
You'll also receive a video walkthrough of your monthly report, so you're not handed a spreadsheet full of numbers and expected to figure out what they mean. I'll walk you through what I'm seeing, what matters, and what I recommend we pay attention to next.
Every quarter, we'll meet to look at the bigger picture together. We'll talk through what's working, what we're learning about your listeners, and what your business needs from the podcast next. We're not measuring the podcast only against itself. We're also looking at whether it's supporting the business goal it was built to support.
Choose the level of support that fits the way you podcast.
Podcast Management Packages and Pricing
AUDIO PODCAST MANAGEMENT
Your podcast, strategically managed from episode to episode.
You keep showing up with the ideas and conversations. I manage what happens around them, from production and publishing to podcast SEO, discoverability, and ongoing growth strategy.
This isn't just about making sure another episode goes live. We're paying attention to what's working, what your audience is responding to, and how your podcast is supporting the bigger goals of your business.
Starting at $1,400 per month
Everything your podcast needs to keep moving forward.
Podcast Management
Personalized Podcast HQ
Ongoing podcast workflow and production oversight
Ongoing Slack strategy + support
Podcast Growth Strategy
Monthly podcast analytics review
Performance dashboard
Monthly video strategy walkthrough
Quarterly strategy call
Ongoing strategic recommendations
Podcast Production
Up to 4 episodes per month
Full audio editing and production
Uploading and scheduling
Final episode quality control
2 short-form video clips per episode
Podcast SEO + Discoverability
Strategic episode titles
Search-focused show notes
Episode-level keyword research
Six months ago, I thought only I could edit the podcast. Since then, I've learned that Liz can edit the podcast and write show notes better than I can. She supports the growth of the podcast in ways that I just don't have the time or the capacity to do so. - Kate House
VIDEO PODCAST MANAGEMENT
Everything in Audio Podcast Management, plus full-length video production.
For podcasters who want every episode available in both audio and video, without turning their podcast into a highly produced YouTube show.
You'll receive everything included in Audio Podcast Management, with full-length video editing and publishing added to your workflow.
Full-Length Video Podcast Production
Full-length podcast video editing
Multicam editing + speaker switching
Clean, professional jump cuts
Basic branded video production
Uploading + scheduling to YouTube
Starting at $2,100 per month
AUDIO EDITING
You handle the podcast strategy. I'll handle the edit.
For podcasters who already have their strategy, workflow, and publishing handled but want to hand off the time-consuming audio production.
Your episodes are professionally edited and ready for you to publish, while you stay in charge of the strategy, publishing, and growth of your show.
This package is editing only. Podcast strategy, show notes, publishing, analytics, and ongoing management remain with you.
Audio Editing Includes
Up to 4 episodes per month
Up to 60 minutes per episode
Professional audio editing
Clean, natural conversational pacing
Final episode quality control
Starting at $550 per month
Keep showing up behind the mic. I’ll take care of what happens around it.
READY TO HAND OFF YOUR PODCAST?
Whether you need full podcast management, audio + video support, or simply want to hand off your editing, we’ll find the level of support that fits your show and what you want to keep doing yourself.
We’ll talk about your podcast, what you need support with,
and whether we’re the right fit to work together.
What It Feels Like To Hand Off Your Podcast
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I KNOW it is in excellent hands.
“If anyone is looking for podcast management services, look no further than Liz Chapman. It is a rare find these days to hand over the reins of a central part of my business and know beyond a shadow of a doubt it will be done with excellence. What a GIFT! Liz is strategic, organized, communicative, and just a genuinely kind human. HIGHLY recommend. I never have to question if her work is done right or if my podcast is getting completed. I KNOW it is in excellent hands.”
— Andee Hart
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![Maggie Brittain, host of the Less Clutter. More You. podcast]()
I was able to reclaim that time to focus on what I am best at.
“Having one person to go to for podcast support has been such a game changer. Liz's ease of communication, organized systems, and expert knowledge of the podcast world was a game changer and allowed me to focus on other areas of my business. I would recommend Liz in a heartbeat to anyone looking for support around producing and growing their podcast!”
— Maggie Brittain
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![Kate House - Live by design podcast host]()
She supports the growth of the podcast in ways that I just don't have the time or the capacity to do so.
“Six months ago, I thought only I could edit the podcast. Since then, I've learned that Liz can edit the podcast and write show notes better than I can. She supports the growth of the podcast in ways that I just don't have the time or the capacity to do so.”
— Kate House
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![Sydney chakalos, host of the Marketing Your Local Business Online Podcast]()
She has taken a huge weight off my shoulders.
“Liz is an absolute joy to work with! She’s prompt with deadlines, always follows through and proactively communicates to ensure everything gets done. She is the reason I was able to launch my podcast and has taken a huge weight off my shoulders. If you’re considering hiring her to help manage your podcast, do it!”
— Sydney Chakalos
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![Lydia Luna - Host of the moon collective sanctuary podcast]()
Gave me my time back.
“Liz really understood the vision and my brand. She was able to offer consistency throughout episodes and other assets. It was really a time saver! Gave me my time back. I saved hours reviewing edits and going back and forth.
Liz is intelligent, organized and really listens to her client’s needs. She is able to deliver what she promises and ensures we stay on schedule.”
— Lydia Luna
If we haven’t met yet…
Hi, I’m Liz. I help entrepreneurs keep their podcasts running, growing, and connected to the businesses they built them for.
I’m a podcast strategist and manager, and I believe managing a podcast should go beyond making sure another episode gets published on time.
Yes, I care about the details. Your episodes need to sound good, your show notes need to be strategic, and everything needs to get where it’s supposed to go when it’s supposed to get there.
But I’m also paying attention to what happens after we hit publish.
Are the right listeners finding your show? What are they choosing to listen to? What keeps them listening? Which episodes are gaining traction? And is the podcast actually supporting what you need it to do for your business?
That’s why strategy stays active inside my podcast management. We use what we’re learning from your show to decide what’s worth testing, what we should keep doing, and where we go next.
You keep bringing the expertise and showing up behind the mic. I’ll make sure we’re paying attention to everything happening around it.
Imagine Your Podcast With the Right Support Behind It
✓ You record your episode and hand it off, knowing the production, show notes, SEO, assets, scheduling, and publishing are handled.
✓ Your podcast publishes consistently without you managing all the pieces behind every episode.
✓ You know what your analytics are telling you instead of just watching download numbers go up or down.
✓ You have someone paying attention to how listeners are finding your show, what they're choosing to listen to, and what they're responding to.
✓ Your podcast strategy keeps evolving based on what we’re learning instead of staying exactly where it was when you launched.
✓ You have a podcast that keeps moving forward while you stay focused on the parts only you can do.
Ready to Have Someone in Your Corner?
Ongoing podcast support built around your show, your business, and what you want to keep doing yourself.
You bring the voice and expertise. I’ll help manage the production, strategy, and moving pieces that keep your podcast moving forward.
Frequently Asked Questions
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Audio Podcast Management is for podcasters who want ongoing strategy, production, publishing, and management of their show.
Video Podcast Management includes everything in Audio Podcast Management, plus full-length video editing and publishing.
Audio Editing is for podcasters who already have their strategy, publishing, and growth handled and simply want to hand off the audio edit. -
For management clients, your main job is to record and send me your episode. I take care of what happens after that based on your package, including editing, show notes, episode SEO and keyword research, episode assets, scheduling, publishing, and ongoing podcast management. You stay focused on being the host.
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Strategy is part of ongoing podcast management. I’m paying attention to your analytics, episode performance, discoverability, what listeners are responding to, and how your podcast is supporting your business. We use what we learn to make strategic decisions about what to strengthen, test, or do next.
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Yes. For podcast management clients, I optimize each episode with search and discoverability in mind, including the episode title and show notes. I look for relevant search terms and use them strategically so the episode is clearly positioned around what it's actually about.
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Yes. Podcast management clients have ongoing Slack support, so you have a place to ask questions, talk through ideas, or get my input as things come up with your podcast.
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Podcast management packages include up to four episodes per billing cycle. If you occasionally need an additional episode, we can discuss availability and the additional production fee before it’s added to your schedule.
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Before ongoing management begins, I start with an in-depth audit of your podcast. I look at your positioning, discoverability, listener experience, performance, and how the show connects back to your business. That gives us a clear starting point for what’s already working and where we should focus as I take over management.
Let’s Work Together
Ready for a podcast that moves your business forward?
You don’t have to keep managing every detail of your podcast yourself. With the right support behind your show, you can stay consistent, keep your podcast moving forward, and get back the time and headspace to focus on the parts of your business only you can do.